Hoopla presented by Columbia Bank and Dutch Bros. is the premier 3×3 street basketball event in Oregon, and it is believed to be the 2nd largest event of its kind in the United States. The special 21st edition of Hoopla will be held August 3rd and 4th in 2019, and upwards of 1,000 teams, 4,000 participants, 1,000 volunteers and thousands of spectators are anticipated.

Participants young and old, male and female, and of all skill levels compete in the shadows of the Oregon State Capitol Building in Salem. Some play in one favorite division, others play on multiple teams in several divisions, enhancing their HATER (Hoopla All-Time Efficiency Rating).

Friends, family, fun, and ball. It’s all good.

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Jason Unruh

Hoopla Association


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